QUALITY MEANS TRADITION
ENTREPRENEURS, ARTISANS
This is Donna itriya’s challenge: a technologically advanced production that does not derogate from what the artisan tradition has given us.
MISSION
MAKE THE TRADITION CURRENT
The standard set is very high, the raw material is selected, followed step by step from the beginning of the cultivation, to the harvest, to the milling. Efficiency, protocols, attention and control are Donna itriya’s watchwords, in the entrepreneurial revival of the great artisan tradition.
TRIA
The goal, that keeps the group, is to give life to a product that can be a symbol of excellence and uniqueness, which represents a quality approach to contemporary gastronomic culture. “Donna itriya” is a tribute to the “itriya” that saw the light of its own in this territory.
In the logo is flanked the figure of a woman’s profile, a both tribute to the Sicilian land’s fertility and a symbol of the family nucleus that in the daily imagination meets to have a meal in the domestic fireplace’s intimacy.
The unity of purpose summed up in this symbol is the desire to propose an excellent artisan pasta, made with semolina, one of the best grains that grows spontaneously on the island and is mixed with pure water that dried it slowly at low temperatures thanks to the patience of best of master’s pasta makers that for generations had taken care of this gastronomic, cultural and historical richness.
Tria, with its own Donna itriya pasta factory, is the embodiment of a tradition neglected for too long: both the honor and the burden of bringing to light the foundations of the original pasta making art with the intention of perfecting it through the use of latest generation machinery, capable of creating an impeccable manufactured product, respecting its own deeply crafted feature. Donna itriya accounts for the story of the pasta’s origin all over the world.
SALVATORE LO MONACO
In life, Salvo is an entrepreneur, traveler, lover of nature, the arts and boating. He’s always been eager to spread the excellence of his land in the world, focusing on a product that always has accompanied his life since childhood in the country of Casteldaccia: the pasta. ” My academic and professional career has allowed me to live in different cities and move to different countries, so I always kept in mind and in a very intense ways during the years, until to realize that I would like to return in the place that I consider the most beautiful and enigmatic place in the world.
This choice was driven by the desire to help reveal the face of a land that has always offered and still has so much to offer.
I am aware that I come from a territory deeply dedicated to the gastronomic tradition, home of the finest grains; hence the desire to create a product that represents excellence and sicilianity in the world to become, together with my partners, ambassadors of our splendid island and its unmistakable flavors.
Donna itriya is a rediscovery of origins, a journey through the senses.”